Keep it brief and concise
Do not turn your resume into a tedious list of key responsibility areas. Many people even use their company jargon in writing a resume. Instead tell the prospective employer how you made a difference to your job. Provide specific examples of how the company you work for gained from your performance. Highlight any goals which you achieved ahead of time, or any special cost-cutting measures spearheaded by your department.


Your resume should answer the following questions:

• What special expertise did you bring to your current job?
• Attach any special praise, certificates of achievement presented to you or your department.
• What were the problems or challenges that you or the organisation faced?
• What did you do to overcome the problems?
  
  In all, the complete length of your CV should not be more than 2 pages.

Do not use long-winded sentences and old-fashioned language.
“Sir, I would hereby draw your esteemed attention to the way my talents are in tandem with your company’s long-term goals” is a sentence most employers do not have time to read. Be specific, be direct. Which goals will you help the company to achieve better sales revenue, a new strategy to cut costs, better management of inter-department communication. Explain in a few crisp sentences what you do now, and what you aim to do in your new job.

Do not sprinkle your CV with personal pronouns
It is your CV and is bound to be about you. However, try to avoid using I, me, my in the CV.

The statement: I overshot my sales target by 20 percent and I was given a special increment by the marketing director.

Is better written as: Overshot my sales target by 20 percent, and was given a special increment by the marketing director.

Connect your skills to your job history
Your resume should record your career progression. That is, do link new skills to jobs done. Also the skills that you now have to the job you are applying for. Here is the basic resume layout:

• Lead with a strong profile section (detailing the scope of your experience, skill sets, key responsibility areas)
• Reverse chronological employment history (emphasising achievements in the past 10-15 years)
• Education (this might be moved to the top for fresh graduates)
• Other related topics include professional affiliations, community activities, technical expertise, and languages spoken.
• Personal details.

Include industry keywords in your CV
With the majority of large- and medium-size companies using technology to store resumes, the only hope a job seeker has of being found in an applicant search is the inclusion of relevant industry keywords. These do not have to be a separate section; rather, they can be sprinkled throughout the resume. A good way to determine keywords is to read job descriptions for positions that interest you. If you see industry buzzwords, incorporate them into your resume.